Ford

Discover Ford

Shop range
Ford

Discover Ford Vans

Shop range
Xpeng

Discover XPENG

Shop range
Farizon

Discover Farizon

Shop range
Waterton

Explore Used

Shop used cars

One dealership

Buying or servicing

From finding your next car to looking after the one you've got, we're here for the long haul.

Find your approved used vehicle

Waterton Motor Group

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

boilerplate model

boilerplate version

Was £TBA TBC Monthly Price £

Pick up where you left off

Representative Example

Personal Contract Purchase

Representative Example Price Term Borrowing Amount APR Monthly Payment Total Amount Payable Deposit Amount
Personal Contract Purchase £5,590.00 48 months £22,426.90 9.2% £342.54 £24,173.50 5.86%

Find a deal to suit you

Ford Transit Connect

Ford Transit Connect

0% APR on 3-year Ford Options and £500 Customer Saving on SWB models. Contract by 31 December 2026.

Find out more
Ford Transit Custom

Ford Transit Custom

0% APR on 3-year Ford Options and £3,000 Customer Saving on selected stock. Contract and register by 31 December 2026.

Find out more
Ford E-Transit Courier 0% APR and £2,500 Customer Saving

Ford E-Transit Courier 0% APR and £2,500 Customer Saving

0% APR on 3-year Ford Options and £2,500 Customer Saving, plus the eligible government grant. Contract by 31 December 2026.

Find out more
Ford Pro Power Promise

Ford Pro Power Promise

Eligible electric vans include a free home charger with standard installation or a £500 customer discount. Contract by 31 December 2026.

Find out more
Ford Transit 0% APR and up to £6,000 Saving

Ford Transit 0% APR and up to £6,000 Saving

0% APR on 3-year Ford Options and up to £6,000 Customer Saving on selected stock. Contract and register by 31 December 2026.

Find out more
Ford Ranger PHEV £2,000 Pick-Up Trade-In Allowance

Ford Ranger PHEV £2,000 Pick-Up Trade-In Allowance

Eligible pickup owners can receive a £2,000 allowance on Ranger PHEV. Contract by 31 December 2026. No part exchange required; terms apply.

Find out more
Ford Ranger 0% APR and £1,000 Customer Saving

Ford Ranger 0% APR and £1,000 Customer Saving

0% APR on 3-year Ford Options and £1,000 Customer Saving. Excludes Raptor and PHEV. Eligible pickup owners may receive an additional £2,000 allowance.

Find out more
Ford Transit Courier 0% APR

Ford Transit Courier 0% APR

0% APR on 3-year Ford Options. Contract by 31 December 2026 and register by 31 March 2028. Eligibility and terms apply.

Find out more
Electrify Your Renewal £3,000 Saving

Electrify Your Renewal £3,000 Saving

Eligible Ford commercial vehicle owners can receive a £3,000 saving on selected electric vans. Contract by 31 December 2026. Ownership criteria apply.

Find out more
Ford Tourneo Custom Business

Ford Tourneo Custom Business

4.9 % APR Representative and £1,000 towards your deposit

Find out more
Ford Transit Connect Business

Ford Transit Connect Business

2.9% APR Representative on 4 Year Ford Options

Find out more
Ford Tourneo Connect Motability Offers

Ford Tourneo Connect Motability Offers

Explore Ford Tourneo Connect models available through the Motability Scheme, including advance-payment examples.

Find out more
Ford Tourneo Custom Motability Offers

Ford Tourneo Custom Motability Offers

Explore Ford Tourneo Custom models available through the Motability Scheme, including advance-payment examples.

Find out more
Ford Tourneo Courier Motability Offers

Ford Tourneo Courier Motability Offers

Explore Ford Tourneo Courier models available through the Motability Scheme, including advance-payment examples.

Find out more

Find a deal to suit you

Ford Kuga ST-Line X – 0% APR

Ford Kuga ST-Line X – 0% APR

0% APR on 2 Year Ford Options and a £4,000 Customer Saving. Contract by 31 December 2026. Terms apply.

Find out more
Ford Puma Gen-E – 0% APR

Ford Puma Gen-E – 0% APR

0% APR on 2 Year Ford Options and a £1,000 Customer Saving. Contract by 31 December 2026. Terms apply.

Find out more
All-Electric Ford Capri – 0% APR

All-Electric Ford Capri – 0% APR

0% APR on 4 Year Ford Options and a £1,500 Customer Saving on selected series. Contract by 31 December 2026. Terms apply.

Find out more
Ford E-Tourneo Courier – 0% APR

Ford E-Tourneo Courier – 0% APR

0% APR on 4 Year Ford Options and a £1,000 Customer Saving. Contract by 31 December 2026. Terms apply.

Find out more
Ford Power Promise

Ford Power Promise

Free home charger with standard installation, charging credit and ownership support for eligible Ford electric cars contracted by 31 December 2026. Terms apply.

Find out more
Ford Puma ST-Line X – 0% APR

Ford Puma ST-Line X – 0% APR

0% APR on 2 Year Ford Options and a £1,500 Customer Saving. Contract by 31 December 2026. Terms apply.

Find out more
All-Electric Ford Explorer – 0% APR

All-Electric Ford Explorer – 0% APR

0% APR on 4 Year Ford Options and a £1,000 Customer Saving on selected series. Contract by 31 December 2026. Terms apply.

Find out more
Ford Mustang Mach-E – 0% APR

Ford Mustang Mach-E – 0% APR

0% APR on 4 Year Ford Options and a £5,000 Customer Saving. Contract by 31 December 2026. Terms apply.

Find out more
New Stock for Immediate Delivery

New Stock for Immediate Delivery

Browse new Ford vehicles currently listed for immediate delivery and quote the relevant stock reference when enquiring.

Find out more
Ford Personal Contract Hire Offers

Ford Personal Contract Hire Offers

Explore Ford Personal Contract Hire offers with fixed monthly rentals across a choice of models.

Find out more
Kuga ST-Line Plug-in Hybrid Business

Kuga ST-Line Plug-in Hybrid Business

4.9 % APR Representative and £1,000 towards your deposit

Find out more
Ford Business Contract Hire Offers

Ford Business Contract Hire Offers

Explore Ford Business Contract Hire offers for business users, with fixed monthly rentals across a choice of models.

Find out more
Ford Focus Motability Offers

Ford Focus Motability Offers

Explore Ford Focus models available through the Motability Scheme, including advance-payment examples.

Find out more
Ford Puma Motability Offers

Ford Puma Motability Offers

Explore Ford Puma models available through the Motability Scheme, including advance-payment examples.

Find out more
Ford Kuga Motability Offers

Ford Kuga Motability Offers

Explore Ford Kuga models available through the Motability Scheme, including advance-payment examples.

Find out more
Ford Explorer Motability Offers

Ford Explorer Motability Offers

Explore the all-electric Ford Explorer through the Motability Scheme, including advance-payment examples.

Find out more
Ford Capri Motability Offers

Ford Capri Motability Offers

Explore the all-electric Ford Capri through the Motability Scheme, including advance-payment examples.

Find out more
Ford Mustang Mach-E Motability Offers

Ford Mustang Mach-E Motability Offers

Explore the all-electric Ford Mustang Mach-E through the Motability Scheme, including advance-payment examples.

Find out more

At Waterton Motor Group, formerly known as Bridgend Ford, we believe buying your next used car should be an enjoyable and stress-free experience. For years we’ve been a trusted Bridgend Ford dealership, and while we now offer a wider choice of brands, our commitment to putting customers first hasn’t changed. We pride ourselves on offering friendly, knowledgeable advice and a personal service to help you find the right vehicle for your needs and budget.

Whether you’re looking for your next family car or something a little different, our team is here to guide you through every step of the journey. Many of our customers still know us as their local Ford garage, and we’re proud to remain one of the go-to Ford car dealers for drivers in Bridgend and Cardiff. Whatever you choose, you can buy with confidence and peace of mind.

Car dealership sales representative showing a couple a selection of SUVs inside a modern showroom.

Looking to sell your vehicle?

Enter your reg for a fast, no-obligation valuation. Whether you're looking to part exchange or sell outright, there's no pressure to go any further.

Waterton Motor Group

A family business. Forty years in the making.

We started in 1986 as Bridgend Ford, a family-run Ford dealership in Bridgend, and we’re still run the same way today. For decades we’ve been the local Ford garage that drivers across Bridgend and Cardiff trusted. Waterton Motor Group is our next chapter, with more brands and more choice, but the honest, no-pressure approach that built our reputation hasn’t changed.

Our story

What our customers say

Latest reviews from our customers